Privacy Policy

Hi Def Performance, LLC (the “Company”) respects the privacy of its customers and the visitors and users of its websites.
This policy (“Privacy Policy”) is intended to inform you of our policies and practices regarding the collection, use, and disclosure of any personal information we obtain about you based upon your use of our website, products, or services (“Services”).
The Company collects information differently from different types of website users. Visitors to the Company’s website are divided into two categories:
“Subscribers” are users of the Company’s website who have provided the Company with personally-identifiable information about themselves for the purpose of purchasing any of the Company’s goods or services or to subscribe to this Website or any of the Company’s data sources (including, but not limited to, mailing lists and affiliated websites) in order to obtain access to certain features.
“Unregistered Users” are persons who are not Subscribers.

How the Company Collects Personal Information
“Personal Information” is information about you that is personally identifiable to you such as your name, address, e-mail address, phone number, and other non-public information that is associated with the foregoing, as well as log-in information and passwords. We pay close attention to how Personal Information is collected, used, and shared, and we use Personal Information sensibly.
The Company does not collect Personal Information from Unregistered Users. All users of the Company’s website who provide Personal Information are Subscribers.
The Company collects Personal Information from Subscribers through the online registration process in which Subscribers are asked to identify themselves and to provide their names, addresses, email addresses, telephone numbers, and similar identifying information.

Use of Personal Information
The Personal Information we gather from Subscribers helps us learn about our Subscribers. We use this information to provide better tailored features, performance, and support of our solutions, products, and services, and to contact you from time to time with information and offers about our or a third party’s products and services.
We may also use Personal Information collected from Subscribers to suggest, through the interactive functions available on the Company’s website, other products and services that may be of interest to the Subscriber based upon the Subscriber’s website usage history and personal profile. We may also share Personal Information of Subscribers with other businesses to offer Subscribers products, services, and promotions. In addition, we may use such Personal Information with other businesses that may contact Subscribers regarding requests for service. We may also use Personal Information to provide Subscribers with electronic newsletters or promotional e-mails as well as information and offers about our products and services.
Personal Information Collected via Technology
As you navigate our website, certain passive information may also be collected, including your Internet Protocol address, browser type, and operating system. We also use cookies and navigational data like Uniform Resource Locators (URL) to gather information regarding the date and time of your visit and the solutions and information for which you searched and viewed. This type of information is collected to make our solutions and services more useful to you.
Personal Information We Receive from Other Sources
We may receive Personal Information about you from other sources like your telephone or fax number. We may add this information to the information we have already collected about you in order to improve the solutions and services we provide.
Disclosure of Personal Information
Except as otherwise stated in this Privacy Policy, we do not generally sell Personal Information to third parties. We may engage third parties to assist us, and, in connection with such assistance, we may provide them with Personal Information that we have collected from Subscribers and that is necessary for them to assist us.
We may at any time have subsidiaries and other companies under a common control (collectively, “affiliates”). We may share some or all of your Personal Information with these affiliates, in which case we will require our affiliates to honor this Privacy Policy.
If our Company or our assets are acquired by another company, that company will possess the Personal Information collected by us and it will assume the rights and obligations regarding your Personal Information as described in this Privacy Policy.
We may disclose your Personal Information if we believe in good faith that such disclosure is necessary (a) to comply with relevant laws or to respond to subpoenas or warrants served on the Company; or (b) to protect and defend the rights or property of the Company or our subscribers.
Your Choices Regarding Your Personal Information
Should you decide to stop receiving e-mail communications or newsletters from us, you “opt-out” by following the unsubscribe instructions provided in the e-mail. If at any time you wish to subscribe to any communications from us, you may do so by contacting us at Despite your indicated e-mail preferences, we may send you e-mail regarding updates to legal notices applicable to the account you created with us.
Regarding Minors
Our services are not designed for minors under the age of 18. We do not intentionally gather Personal Information about visitors who are under the age of 18.
Links to Other Sites
Our provision of a link to any other website or location is for your convenience and does not signify our endorsement of such other website or location or its contents. We have no control over, do not review, and cannot be responsible for these outside websites or their content. Please be aware that the terms of our Privacy Policy do not apply to these outside websites. It is your responsibility to monitor the use made of any outside website of information that you supply to such outside website.
We use various measures to maintain the security of your Personal Information, such as encrypted transmission and access-controlled storage. Even so, technical mistakes are possible. No service provider, including our Company, can fully eliminate security risks associated with Personal Information.
Contact Us
Should you have any questions or concerns regarding this Privacy Policy, please contact us:

Hi Def Performance, LLC
3423 Piedmont Road
Atlanta, Georgia 30305

With a copy to:
Taylor English Duma LLP
1600 Parkwood Circle, Suite 400
Atlanta, Georgia 30339
Attn: Mitzi L. Hill

Privacy Policy Updates
This Privacy Policy is subject to occasional revision, and if we make any changes in the way we use your Personal Information, we will notify you by posting an updated Private Policy at If you object to any such changes, you must cease using our website, products, or services, and opt-out of continued communication with us. Continued use of our website, products, or services following notice of any such changes will indicate your acknowledgment of such changes and agreement to be bound by the terms and conditions of such changes.
Choice of Law
If you choose to visit the Company’s website or use our products or services, any dispute over privacy is subject to this Privacy Policy as governed by the laws of the State of Georgia.